Privacy Policy
We take your privacy seriously. This policy explains what data we collect, how we use it, and how we protect it.
Last updated: August 16, 2026
1. Information We Collect
When you use Local SEO Audit Tool, we may collect:
- URLs you submit for analysis
- Account information (email, name) if you register
- IP address for rate limiting and security
- Usage data (audit results, comparison data)
2. How We Use Your Information
- To perform SEO audits on the URLs you provide
- To save audit history for registered users
- To enforce rate limits for fair usage
- To improve our service
3. Data Storage and Retention
All audit and comparison results are automatically deleted after 15 minutes to conserve server resources. This applies to all users. We recommend exporting your reports immediately after analysis. Account information (email, name) is stored until you request deletion.
4. Third Party Services
We may use the following third party services:
- Google PageSpeed Insights API (for performance analysis)
- Google Safe Browsing API (for security checks)
- PayPal (for payment processing)
5. Data Security
We use industry standard security measures including encrypted connections (HTTPS), secure password hashing, and CSRF protection. Payment data is handled entirely by PayPal and never stored on our servers.
6. Your Rights
You can request deletion of your account and associated data by contacting us. Registered users can export and delete their audit history at any time from their account settings.
7. Contact
For privacy related questions, contact us at privacy@localseoaudittool.com or through our contact page.