The Most Comprehensive
Local SEO Audit Tool

Run a free local SEO audit with 310+ checkpoints across 15 analysis categories. Identify technical issues, on-page errors, and optimization gaps that hold your website back from ranking higher in search results.

Free to use No signup required Instant results
310+
SEO Checks
15
Categories
100%
Free Tier
80 SEO Score
Meta Tags & Title 92%
Content & Headings 85%
Technical SEO 78%
Links & Images 72%
Page Speed 68%
Local SEO 88%
Accessibility 75%
310+
SEO Checkpoints
15
Analysis Categories
< 30s
Full Audit Speed
Free
No Credit Card

Every Detail of Your Website SEO, Checked

Our local SEO scanner examines every on-page factor that search engines evaluate. From meta tags to accessibility, nothing is overlooked during your local SEO checkup.

Meta Tags & Page Titles

Title tag length, meta description quality, Open Graph tags, Twitter Cards, robots directives, and viewport configuration.

25+ checks

Content & Headings

Word count, heading hierarchy, H1/H2 analysis, content depth, keyword placement, and readability assessment.

20+ checks

Links Analysis

Internal and external link auditing, broken link detection, follow/nofollow ratios, anchor text evaluation, and redirect chains.

25+ checks

Image Optimization

Alt attribute coverage, image dimensions, responsive srcset, lazy loading, modern formats (WebP/AVIF), and file size analysis.

20+ checks

Technical SEO

HTTPS enforcement, canonical tags, hreflang, robots.txt, XML sitemaps, pagination, URL structure, and redirect validation.

35+ checks

Structured Data

JSON-LD, Microdata, and RDFa validation. Schema.org markup detection for rich results, local business, FAQ, and breadcrumb schemas.

20+ checks

Local SEO

NAP consistency (Name, Address, Phone), Google Maps embed, local business schema, service area detection, and review markup.

20+ checks

Page Speed & Performance

Core Web Vitals (LCP, FID, CLS), render-blocking resources, image delivery, JavaScript execution, DOM size, and caching.

30+ checks

Accessibility (WCAG)

ARIA labels, form labels, color contrast, skip navigation, keyboard navigation, heading order, and landmark regions.

25+ checks

Security Analysis

HTTPS status, mixed content detection, HTTP/HTTPS redirect analysis, security headers, and Google Safe Browsing API check.

15+ checks

HTML & Code Validation

DOCTYPE presence, deprecated tags, duplicate IDs, unclosed elements, inline styles, nested forms, and document structure.

20+ checks

Social & Sharing

Open Graph completeness, Twitter Card validation, social media meta tags, and structured sharing previews.

15+ checks

JavaScript Analysis

JS rendering detection, SPA framework identification, client-side routing, lazy loading, blocked resources, and JS errors.

15+ checks

Analytics Detection

Google Analytics 4, Universal Analytics, Tag Manager, Facebook Pixel, Hotjar, and other analytics platform verification.

10+ checks

Mobile & Responsiveness

Viewport meta tag, mobile-friendly checks, tap target sizing, responsive images, and mobile-first indexing readiness.

10+ checks

Run a Complete Local SEO Test in 3 Steps

No installation, no browser extensions. Just enter a URL and our local SEO scanner delivers a professional-grade analysis in seconds.

1

Enter Your URL

Paste any website URL to start your local SEO audit free of charge. Analyze your own site or a competitor's.

2

We Analyze Everything

Our engine runs 310+ SEO checks across 15 categories, including Google PageSpeed Insights.

3

Get Actionable Results

Review your SEO score, detailed findings, and prioritized recommendations to fix issues fast.

310+ On-Page SEO Checks — Here Is What We Cover

Every local SEO website audit includes a thorough examination of these on-page SEO factors. Our website SEO analyzer leaves nothing unchecked.

Meta & Title Checks
Title Length Title Keywords Meta Description Robots Meta Viewport Tag Open Graph Twitter Cards Charset Language Attribute
Content Checks
Word Count H1 Tag Heading Hierarchy Content Depth Duplicate H1 Empty Headings Text-to-HTML Ratio
Technical Checks
HTTPS Canonical Tag Robots.txt XML Sitemap Hreflang URL Structure Redirects HTTP Status Pagination AMP
Performance Checks
LCP FCP CLS TBT TTFB Speed Index Render Blocking DOM Size JS Execution Caching
Local SEO Checks
NAP Consistency Business Name Address Phone Number Google Maps Local Schema Service Area Reviews Markup
Accessibility Checks
ARIA Labels Form Labels Alt Text Color Contrast Skip Navigation Landmarks Focus Styles Keyboard Nav

The Best Local SEO Audit Tool for Agencies and Professionals

Whether you are a local business owner, an SEO professional, or a digital marketing agency, our website SEO analyzer gives you the insights you need to outrank your competitors.

Whole Website SEO Audit

Go beyond single-page analysis. Our website SEO checker can crawl your entire website page by page, running all 310+ checks on every URL. Get a comprehensive local SEO website audit report that reveals issues across your entire domain, not just one page.

  • Unlimited page crawling for Pro users
  • Automatic sitemap discovery and parsing
  • Robots.txt compliance checking
  • Real-time progress tracking during crawl
  • Per-page detailed results with drill-down
Whole Site Crawl
247 pages analyzed
Pages Passed 189
Warnings 41
Errors Found 17

Side-by-Side Competitor Comparison

See exactly how your SEO stacks up against any competitor. Our local SEO audit tool runs identical 310+ checks on both websites simultaneously and presents a clear category-by-category comparison with a winner for each section.

  • Compare any two URLs head-to-head
  • Category-by-category winner breakdown
  • Strengths and weaknesses identified
  • Exportable comparison reports
SEO Comparison
80
Your Site
VS
65
Competitor
You win by 15 points

Professional PDF & CSV Reports

Export your website SEO audit results as polished PDF reports or structured CSV data. Pro users can also receive completed audit reports directly to their email inbox, making it easy to share findings with clients or team members.

  • Branded PDF reports for client delivery
  • CSV exports for spreadsheet analysis
  • Email reports directly to your inbox (Pro)
  • Full audit history with instant access
PDF
CSV
Email
Export in any format

Google Business Profile Audit NEW

Run a comprehensive Google Business Profile audit with 102+ automated checks. Analyze your GMB listing for profile completeness, NAP consistency, review health, photo strategy, category optimization, and website local SEO cross-referencing — all in seconds.

  • 102+ GBP audit checkpoints across 9 categories
  • NAP consistency cross-check with your website
  • Review, photo & category analysis
  • Exportable PDF reports for clients (Pro)
Try GBP Audit Free
102+
GBP Checks
Profile NAP Reviews Photos Categories

NAP Consistency Checker NEW

Verify your NAP consistency between your website and Google Business Profile with our free SEO NAP checker. NAP (Name, Address, Phone) consistency is a critical local ranking factor — our tool extracts NAP from your site's HTML & schema markup, fetches your GBP data, and performs a field-by-field cross-reference.

  • 30+ NAP checks across 4 categories
  • Website vs GBP cross-reference comparison
  • Schema markup & structured data validation
  • Actionable fix recommendations
Check NAP Consistency
30+
NAP Checks
Extraction GBP Data Cross-Ref Best Practices

Local Citation Checker NEW

Check your business citations across 110+ directories with our free local SEO citation checker. Find where your business is listed and where it's missing — on Yelp, Google, BBB, Yellow Pages, Facebook, and 100+ more platforms.

  • 110 directories across 8 categories
  • Google, Yelp, BBB, Facebook, Apple Maps & more
  • 1 free check/day · Unlimited for Pro users
  • Pro: full 110 results + PDF export
Check Citations Free
110
Directories Scanned
General Maps Social Reviews

Image Geo-Tagging for SEO NEW

Embed GPS coordinates into your images' EXIF metadata with our free image geo-tagging tool. Use Google Maps to pin your business location, then download geo-tagged photos ready for your website and Google Business Profile — strengthening local search relevance signals.

  • 100% browser-based — photos never uploaded to any server
  • Google Maps & Places search integration
  • 5 free geo-tags/day · Unlimited for Pro users
  • Pro: batch upload up to 25 + ZIP download
Geo-Tag Images Free
EXIF
GPS Data Embedded
Latitude Longitude Altitude DMS

Local Business Schema Generator NEW

Create valid JSON-LD structured data for your local business with our free LocalBusiness schema generator. Fill in your business details using our guided form and get production-ready markup you can paste directly into your website's HTML. Supports 100+ business types, opening hours, geo-coordinates, social profiles, and aggregate ratings.

  • 40+ schema fields with real-time JSON-LD preview
  • 100+ LocalBusiness subtypes (Restaurant, Dentist, Plumber, etc.)
  • Interactive map for GPS coordinate selection
  • Copy to clipboard or download as JSON file
Generate Schema Free
{ }
JSON-LD Output
Name Address Hours Geo Rating

Backlinks Database NEW

Access our hand-curated backlinks database with 3,000+ verified dofollow backlink opportunities. Every entry is manually verified by our team of 10+ SEO specialists and updated daily with fresh link sources across multiple niches and authority levels — the best backlink database for agencies and SaaS startups.

  • 3,000+ manually curated dofollow backlink opportunities
  • Real metrics: DR, DA, UR, traffic, referring domains from Ahrefs
  • Categorized by type: guest posts, directories, forums, profiles & more
  • Updated daily by a dedicated team of SEO professionals
Explore Backlinks Database
3,000+
Verified Opportunities
Guest Post Directory Forum Profile Web 2.0

Who Uses This Local SEO Audit Tool

Whether you are an agency managing dozens of client websites or a small business owner checking your own site, this tool delivers clear, actionable results without requiring deep technical knowledge.

Digital Marketing Agencies

Run site-wide audits for client onboarding, generate white-label PDF reports with your agency branding, and track improvements over time with audit history. The whole-site crawl and competitor comparison features make this tool ideal for agency workflows and client deliverables.

SEO Consultants and Freelancers

Get the granular technical data you need — heading hierarchy, schema validation, redirect chain detection, canonicalization issues, and Core Web Vitals metrics. Export results as structured JSON or CSV for integration with your existing reporting tools and client dashboards.

Business Owners and Webmasters

No SEO expertise required. Every issue in the audit report includes a plain-language explanation of what was found, why it matters for your rankings, and exactly how to fix it. Understand what is holding your website back and take action with confidence — even if you have never done SEO before.

Local SEO Audit Tools for Agencies That Scale

If you run an SEO agency or a web development firm, you already know that delivering consistent, thorough local SEO analysis to every client is what separates a trusted partner from a replaceable vendor. Our platform was built with agency workflows in mind. Run a full local SEO site audit across any client domain in under 30 seconds, then deliver white-label PDF reports with your own branding, logo, and color scheme.

From client onboarding and prospect pitching to monthly performance reporting, every tool in our suite is designed to save your team hours of manual work. Use the competitor comparison tool during sales calls to show prospects exactly where their website is losing ground, run GBP audits for multi-location franchises, verify NAP consistency at scale, scan 110+ citation directories, and geo-tag client images in bulk. All accessible through a single Pro subscription with full API access for custom integrations.

Agency Toolkit
SEO Site Audit
310+ checks per page
GBP Audit
102+ profile checks
NAP Checker
Website vs GBP cross-ref
Citation Checker
220 directories
Image Geo-Tagging
Batch 25 + ZIP download
Competitor Comparison
Side-by-side analysis
White-Label PDFs
Your branding, your reports
Schema Generator
LocalBusiness JSON-LD
Full API Access
Integrate into your stack

Why Regular Website SEO Audits Are Critical for Rankings

Search engine algorithms change constantly. Google deploys thousands of ranking updates every year, including major core updates that can significantly shift search results overnight. A website that scored perfectly six months ago may have new issues today due to algorithm changes, CMS updates, plugin conflicts, or content drift.

Technical SEO debt accumulates silently. Developers add new pages, designers change templates, content managers update text. Each change can introduce broken links, missing alt tags, duplicate canonical tags, or schema validation errors. Without periodic audits, these issues compound until they measurably suppress your organic traffic.

Industry best practice is to run a full website SEO audit at least once per month. High-traffic sites, e-commerce stores, and sites with frequent content updates should audit weekly. Our local SEO audit tool makes this practical by automating the entire process. What used to require a consultant and 4 to 8 hours of manual work now takes minutes.

Proactive auditing is the difference between discovering a noindex tag on your product pages before Google drops them from the index, versus discovering it three months later when organic revenue has already declined. The cost of prevention is always lower than the cost of recovery.

What Does a Local SEO Analysis Actually Reveal?

A thorough local SEO analysis goes beyond surface-level metrics. It evaluates the technical foundation of your website, on-page optimization quality, local search signals, structured data accuracy, and user experience factors that collectively determine how Google ranks your pages in local search results. When you run a local SEO check using our platform, the local SEO analyzer examines over 310 individual data points across 15 categories, including NAP consistency, LocalBusiness schema validation, Google Maps integration, Core Web Vitals, heading hierarchy, internal linking structure, and image optimization. The result is a prioritized list of issues ranked by SEO impact, so you know exactly what to fix first.

Unlike generic website graders that return a single score with no context, our local SEO checker provides granular, category-level breakdowns with pass/fail/warning status for every individual check. Each finding includes a plain-language explanation of the issue, why it matters for local search visibility, and a specific recommendation for how to resolve it. Whether you are troubleshooting a sudden ranking drop, preparing a new site for launch, or conducting a routine monthly review, a structured local SEO analysis gives you the data-driven clarity to make confident optimization decisions instead of guessing.

Compare Your Website SEO Against Any Competitor

Our website SEO checker runs the same 310+ checks on both websites side by side. This local SEO test shows exactly where you are winning and where you need to improve relative to your competition.

Compare SEO With Competitors
Category Winners
Meta Tags You
Content You
Technical Competitor
Links You
Speed Competitor
Local SEO You

Frequently Asked Questions

Everything you need to know about our local SEO audit tool.

A local SEO audit is a comprehensive analysis of your website's on-page SEO factors that affect local search visibility. Our tool runs 310+ checks across 15 categories including meta tags, content quality, technical SEO, page speed, accessibility, structured data, and local SEO signals like NAP consistency and Google Maps integration.

Our local SEO audit tool runs over 310 individual checks across 15 categories: Meta Tags, Content & Headings, Links & Images, Technical SEO, Indexability, Response Codes, Page Speed, Structured Data, Local SEO, Accessibility, Code Analysis, and more.

Yes! Free users can run up to 5 single-page audits per day at no cost, with no credit card required. Pro users get unlimited audits, full site crawls, competitor comparisons, PDF/CSV exports, and API access starting at $4.99/month.

Yes. Pro users can run whole-site crawls that analyze every page on your website. The crawler automatically discovers pages via your sitemap and internal links, running all 310+ checks on each page and generating a comprehensive report.

Enter two URLs and our tool runs identical 310+ SEO checks on both websites simultaneously. You get a category-by-category breakdown showing which site wins each section, with detailed scores, strengths, and weaknesses for both sites.

Audit and comparison results can be exported as professional PDF reports, structured CSV files, or raw JSON data. Pro users can also receive reports via email and customize reports with white-label branding including custom logos, colors, and contact info.

Pro users can customize their PDF audit reports with their own company logo, brand colors, and contact information. This is ideal for agencies who want to deliver branded SEO reports to their clients without any mention of our tool.

The SEO score is calculated from 310+ individual checks across 15 categories weighted by their impact on search rankings. Each check is based on current Google best practices and web standards. The score gives a clear, actionable snapshot of your website's on-page SEO health.

Start Your Free Local SEO Audit Today

Join thousands of SEO professionals who rely on our local SEO audit tools to find and fix on-page issues. Run a local SEO audit free with no credit card required.